Our purpose is to be the most valuable trading partner for business owners.
Bartercard is the world’s largest trade exchange that has been operating for over 29 years with a trading value of over US$10 billion since inception.
As a global company, Bartercard has expanded through company owned operations and a franchise and license model. Bartercard currently operates in 4 countries – Australia, New Zealand, United Kingdom and Thailand and has now arrived in continental Europe.
The Bartercard model allows business owners around the globe to conduct business without the use of cash money. Businesses use Bartercard’s own digital currency, the Trade Euro, as a way to conduct business that allows them to conserve cash as well as move excess stock, fill downtime and increase their customer base through the exclusive network of 55,000 cardholders across the 4 countries.
There are many reasons why businesses join Bartercard, some benefits include:
- Attracting new customers
- Managing cash flow with an interest-free line of credit
- Utilising excess stock and increase occupancy
- Generating new business
- Rewarding staff.
Why Barter in Business?
Business owners love bartering because it saves them cash; moves excess stock or idle inventory and fills up their downtime or spare capacity. Chances are you have conducted a one-to-one barter deal in the past and the outcome was win-win.
However, while these traditional barter deals can be effective, they lack flexibility, which limits how often they may occur. The challenge with a direct one-on-one barter is you might want something that one business has but they may not want what you have. By creating a currency of trade dollars you can trade conveniently with tens of thousands of members worldwide.
How Does It Work?
Bartercard has created a flexible, secure and fully accountable way for businesses to trade their goods and services with businesses all around the country and the world. Bartercard is one of the largest B2B networks with over 32,000 cardholders across Australia and New Zealand alone who are now effectively using the trade exchange to: gain new customers, who generate increased sales income move excess stock or utilise downtime free up cash to pay existing expenses increase profits from introduction of new business.
By using Bartercard you earn trade dollars for the goods and services you sell and this value is recorded electronically in your member account (similar to a bank account).
You then spend your credit balance (or draw on your interest-free line of credit) on goods or services from any other Bartercard member. It offers you completely flexible trading because you don’t have to purchase from the same business that purchases from you, you can spend with anyone locally, nationally and internationally, you can sell now and buy later, or buy now and sell later and you can use the interest-free line of credit as working capital, even before making a sale.